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daily pointers
In association with
AORTAL - the anti-portal,
here's today's daily pointers:

02/11/12
CHIRP
Andrea Illán
matchbook

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unbelievably true

Twitter whoring goes mainstream

Twitter is an opt-in communications channel. People who follow John Mayer do so because they are interested in him or his music. If they were interested in Campbell’s Soup, they would have subscribed to a Campbell’s feed (if they actually have one). The message from Campbell’s was commercial in nature and unsolicited. And that equals spam.


Posted by jenett on 03/09/09